CAMPAIGN
ADIDAS RUNNING
“PRUPOSE”
During Copenhagen Marathon, Hyld Studio targeted three marathon runners to create images under the theme “purpose” that would be exhibited in a branded space for the marathon. One of these photographers and marathon runners we discovered was Matt Moran, a really talented photographer and runner. Matt captured the elite runner Malte in his preparation.
The task had no assignment to products, just deliver a feeling. Talented runner @maltekreibich
Photo @mattmoranphoto
Production: Hyld Studio